Latest Publications
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The Self: The Archetype of Wholeness
Figure 1. Carl Jung As discussed in a previous blog, the ego consists of the personal center of the psyche, however, C. G. Jung (Figure 1) conjectured the [...]
The Shadow: Mining for Black Gold
“Who knows what evil lurks in the hearts of men? The Shadow knows!” Figure 1: The Shadow (Walter Gibson) In the early 1930s, the Shadow appeared in a detective [...]
Ego: The Nexus of Personal Identity
People often use the term ego. The word is often associated with selfishness or overconfidence. An egotistic person, for instance, is considered brash, pompous, and overly boastful. We have all heard the cliché: “Your [...]
Persona: The Masks We Wear
Another key idea in Jung’s psychology is the persona. In Latin, the term refers to the mask of an actor. Jung viewed this word as a descriptor apropos of his concept. Social [...]
Anima/Animus: The Capacity to Relate
As discussed in a previous blog, an archetype is an organizer of experience, which gives rise to a basic pattern of psychic functioning. Jung’s concepts of anima and animus (i.e., syzygy) [...]
The Complex: Jung’s Royal Road to the Unconscious
As mentioned in previous blogs, there are a few “big” ideas in Jung’s psychology and without exception the complex is one of them. So two questions arise: 1) What is a [...]
In The Press
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Persona: The Masks We Wear
Another key idea in Jung’s [...]

Typology 101
One of the most practical contributions of [...]

Manage your mind, Manage your time
Most people fail to realize that [...]

Understanding the Ego
In a world with a 24-hour news [...]
On-Going Research
Praesent lectus leo, convallis id neque nec, ultrices euismod nibh. Sed ac rhoncus quam. Fusce tristique tellus diam, vel porta eros iaculis vitae.
The Self: The Archetype of Wholeness
Figure 1. Carl Jung As discussed in a previous blog, the ego consists of the personal center of the psyche, however, C. G. Jung (Figure 1) conjectured the [...]
The Shadow: Mining for Black Gold
“Who knows what evil lurks in the hearts of men? The Shadow knows!” Figure 1: The Shadow (Walter Gibson) In the early 1930s, the Shadow appeared in a detective [...]
Ego: The Nexus of Personal Identity
People often use the term ego. The word is often associated with selfishness or overconfidence. An egotistic person, for instance, is considered brash, pompous, and overly boastful. We have all heard the cliché: “Your [...]
Persona: The Masks We Wear
Another key idea in Jung’s psychology is the persona. In Latin, the term refers to the mask of an actor. Jung viewed this word as a descriptor apropos of his concept. Social [...]
Anima/Animus: The Capacity to Relate
As discussed in a previous blog, an archetype is an organizer of experience, which gives rise to a basic pattern of psychic functioning. Jung’s concepts of anima and animus (i.e., syzygy) [...]
The Complex: Jung’s Royal Road to the Unconscious
As mentioned in previous blogs, there are a few “big” ideas in Jung’s psychology and without exception the complex is one of them. So two questions arise: 1) What is a [...]
Discover The Future
We are a multi-disciplinary laboratory committed to focussed and efficient drug discovery





